Monday, 16 January 2012

My talk with Ric Bell was really good. He gave me allot of good ideas to do like he said my work is strong but I just need to put it as a portfolio spread and pick out parts of my work and also a3 is a good size rather than a2.

He really liked my bellavista project and he said it looked like a complete brief and that I had thought lots about it and it really showed, he just said my slides need to be much more condensed and that there was a lot of images that wern't really necessary. 

For the typeface I designed he told me to print it as a Constantine fold where I will print it on a really long roll and then fold it into a booklet. And also he suggested that If I was to pint out a few of these then i could hand them out to designers rather than handing out a business card. I feel this is a great way of having my work seen and then I could design it as a fold out poster so they can have it on their wall and have my name and contact on the bottom so people can see who it was done by and then get in contact.

He also gave me a great idea for my not just fleurons brief where he told me to brand a flower shop and do the signage for the shop window and make business cards where they can be laser cut out and also have the tracing paper of the flowers with my typeface wrapped around them. I could even laser cut the name of the shop and photoshop it into context. 

He said my photoshopping skills were really strong

The only real critical feedback he gave was that I was too quiet and I needed to show off my work more rather than going through it really quickly which is what I was doing. So I need the confidence.

Also I told him writing wasn't my strong point and he said that I didn't need to have writing on the slides because nobody actually reads them and my work should speak for itself.

He also said after he graduated at his final show he printed 100 books which opened into a poster and he gave them out to potential clients and he knew people had his work on their walls and also his contact details. And that is such a nicer idea then handing people a business card. 

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