Tuesday, 7 February 2012

aw conqueror didot

I downloaded this really nice font called aw conqueror didot. It is very different from didot though The AW Conqueror Didot typeface is not inspired by the Didot dynasty of the early 19th century but rather the spectacular interpretations of them appearing in the 1960s and 70s. Decades in which large type sizes were all the rage in advertising and publishing, contrasted typefaces were everywhere. This new font is an ode to the heyday of dry-​​transfer alphabets and Herb Lubalin, the typographer who mastered the ‘tight but not touching’ art of glyphs set ascloseasthis without overlapping. It looks very fashiony and would look great in a publication and printed big.

put typeface here

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